SUNDANCE Logo
A fresh, modern logo for a Colorado Homeowners Association

Inspired by Colorado.
Project Overview:
A Colorado homeowners association needed a new logo to help showcase the natural beauty of where they live and attract more homeowners to create a sense of community.
Inspired by the red rocks surrounding the neighborhood and the tall mountains that every person wakes up to, I created a logo that embodies the colors of the mountains while making it modern, clean, and minimalistic to go on a variety of materials.
Logo Lockups
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Personal Branding
Rachel Aweida Design Branding
Nature is a huge part of who I am as a designer and as a person. It has the ability to inspire me with colors, patterns, and composition. It can cure my creative blocks and help me build new innovative design creations.

Inspired by Nature.
My Personal Logo
I created my logo with the use of negative space, sharp lines, and a connection to each other and nature. My logo uses a reddish gradient using colors inspired by the changing of the leaves in fall. It has this sense of energy to it that embodies myself and means two things: winter is almost here so I can finally put my skis back on and Iām excited to start new branding adventures with you.